As outlined in the previous post, there is an increasing cost of dealing with customer queries and complaints. A cost that can potentially be millions, but is something that can be fixed.
Customer expectations are higher than ever. Customers are more demanding, want to feel important and know that they are "always right". This is largely down to the ever increasing number of companies out there providing similar products and services, meaning customer satisfaction can be a key way to attract and keep important customers.
We're excited to celebrate the first successful quarter of Flexpertise, our new subscription service offering hours-based advice, training and support from our qualified Tableau & Alteryx consultants. We've already solved some fascinating challenges for our clients, including churn, elastic pricing, CRM utilisation and many more.
Germany? Brazil? Spain?
We went for France at the beginning and...we got right. How did we do it? Well, we used data.
At CDO Partners we are big on data and we looked at player's statistics to "predict" the result of the World Cup. Many other companies attempted to do the same but they got it wrong. So what did we do differently to make us effectively predict France's victory in Russia?
Our approach was based on the single player rather than on historical teams' performances or players' international experience. We adopted a combined approach that looks at the players' performance over the last year as well as their value on the market.
- Players' Performance: the combination of player-level aggregated data and statistics from last season resulted in an indicator of the player's form at the beginning of the world cup
- Players' Value: the market value of every single player taken from the end of last season
Tuesday saw Tableau finally release their long anticipated data preparation tool, alongside their Tableau 2018.1 update for desktop.
We've recently been working with a range of organisations to help with preparing and analysing their data for submission to the government's Gender Pay Gap reporting service. Beyond the regulatory requirement to report the data, there are significant benefits to using data to understand your gender pay gap, including:
- Get ahead of future regulatory compliance
- Be able to rapidly identify not just what the issues are but how and why they occur
- Reduce risk of legal and reputational damage
- Demonstrating a transparent and fair organisational culture
- Improved company image helping hiring and retention
Below you can find our interactive visualisation of the submitted data, with a breakdown by industry, company and region - see where your company compares!
We'll be publishing more on this in the coming weeks on this topic but if you'd like to explore the data further or get in touch to discuss how we can help check out our services page for more information.
We're proud to announce that our consultants are now officially certified in Alteryx, a brilliant data-wrangling tool that massively streamlines the process between data collection and valuable insights.
Historically, data preparation has been a lengthy process. From the days of clerks all the way up until the 21st century, people have been laboriously plugging away at tables and spreadsheets, often taking hours or even days to execute the most simple of tasks. Some businesses still spend hours of analyst time just moving cells around to format their data in a way that is useful. These days that's not necessary as we have powerful tools such as Alteryx to get the data faster from source to insight.
Have you ever wondered how valuable your professional skills are? We've been working on exactly that: quantifying the demand for workers with digital skills in our local area.
We're interested in what it takes to work in the digital industries and what the future holds for digital jobseekers.
CDO have partnered with Wired Sussex to provide analytics support for their Talent2017 event, leveraging data to the benefit of jobseekers, employers and non-profits in East Sussex. We used simple data science tools like R, Tableau and Alteryx to quickly understand the balance between jobseekers and vacancies in our area.
We're really proud to be residents at the Digital Catapult Centre in Brighton - it's a great environment for us as an innovative start-up working with big data, digital and Internet of Things technologies, and one of the things it's enabled us to do is collaborate with people and groups we probably wouldn't normally have met. As an example we've been doing some really interesting work on data with Brighton Music Office (BMO).