You can use it to spot anomalies or trends, predict future incidents before they even happen, react early to trends and be the first to jump on new opportunities. Or you use it to find matches in big data, much faster than most other approaches, to personalize and optimize your customer relations with a perfect fit. Smart business is about connecting the dots. And with Squirro you are always automatically one step ahead." - Squirro.com
We love it because it allows us to apply semi-structured and unstructured data to business processes to generate value. We find that often behind the quantitative analysis the real root cause is hidden in the data that is often hard to get at. Squirro enables us to work with customers to see the "why" behind the "what" to enable them to tackle things at source. A complete 360º vision of a business through data.